September 10, 2018
Having Olympic Ice Hockey Gold Medalists Gigi Marvin and Amanda Pelkey Training at IPF Everyday is Awesome. There are so many Positives for the Clients they Workout with, the Staff that Coaches’ them and the Environment that it Creates, that it would be difficult to list them all… Which got me Wondering, What Do […]
Read More
September 7, 2018
Look us up on Social Media. @ipfnews or @walternortonjr on Instagram and similarly on Facebook. We look Amazing. Our Gym is Big, Clean and has Great Energy. The People are Hard-Working, Focused, and some are even Famous (some not). Everything you see is “Good”, down to the Smiles, music and Hashtags… And that is How […]
Read More
September 1, 2018
We have so many People doing so very well right now that we thought we should share their Success: Athlete News + Highlights: Mackenzie Kennedy (Endicott ‘20) shattered her own Physical Testing Records with Women’s Volleyball. Last year, she Set the Records for Push-Ups, Sit-Ups, and 300yd Shuttle Testing. This Year, she Broke them all […]
Read More
August 29, 2018
Summer is winding down, and with it, the Concept of Change creeps in… The Change in “Season”, the Change in Weather, the Change in Schedule, and Hopefully the Change in You! I have written previously about the Amazing Summer at IPF. It was incredible and one of the Best we have ever had… That being […]
Read More
August 15, 2018
August 15, 2018 This Summer was different. We have been Training Athletes at IPF for a decade and this Summer, Different. We had more “New” Kids than ever before. We had more “Good” Kids than ever before. We had “Tighter” Groups than ever before… And that last one may be the difference. It was […]
Read More
April 23, 2018
What would you do to Chase your Dream? Would you Work as Hard as you could, up to 8 hours a day? Would you change your Body, and Add 11 pounds of Muscle? Would you Travel, all over the World, to places you have never been, to Play your way to Success? […]
Read More
April 19, 2018
How Do I Make It Easy? I love this question, as it comes up often and in many forms: When does it get easier? Why is it so hard for me? When will I be more like (insert name here)? What is something I can do to get ahead?* Rarely asked for the right reasons […]
Read More
March 27, 2018
Ask yourself this Question when it comes to C.I.A. (Change, Improvement, Achievement): “You Can’t or You Won’t?” We see this Dilemma every day, and for many, they just don’t understand the Question. C.I.A. (our version) has some similarities to the Agency that shares the same acronym: it operates with different Rules, it is […]
Read More
February 12, 2018
Let’s start by saying it is as simple as it sounds. I Love the U.S. Hockey Women that Trained here at the Institute of Performance and Fitness in preparation for the 2018 Winter Olympics. We have been fortunate to Train Successful Achievers from many Disciplines: Business, Sports, Media, Film, etc. Every Day this Spring and […]
Read More
November 15, 2017
This is the Group Handout given to our Adult Groups (Monday is Information + Discussion Day) at the beginning of the Workout. Each Handout is explained, Discussed and then some form of “Homework” (Self-Improvement) is given… Monday Handout=Choice of “Systems” #’s=1-5 (1-10) (1-100~Grades) Letters=”Grades” A,B,C,D,F +/- Yes/No=Did I Eat Well Enough to Improve? Yes/No? […]
Read MoreWalter Norton Jr. founded IPF in 2007 so that athletes and non-athletes of all ages and abilities would have access to structured, focused, and challenging fitness programs. At our 10,000 sq. ft., state-of-the-art facility in North Reading, MA we offer Athlete Training, Adult Group Training, and Personal Training.
